The highly anticipated release of ODIN: Valhalla Rising, a massively multiplayer online role-playing game (MMORPG), had more than 4 million pre-registered players prior to its launch. This was a significant number, especially considering the game was only launching in the South Korean region at the time.
Following its launch on June 29th, 2021, ODIN quickly became the highest-grossing MMORPG in the world, a mere three days later on July 2nd, 2021. It accumulated more in sales than any other MMO at the time and surpassed any game released on PC or Mobile platforms. The game's developer, Kakao, confirmed that it had made over "100 billion Won," which is equivalent to roughly $85 million US dollars, within two weeks of its launch. By day 19, ODIN: Valhalla Rising had generated almost $100 million in revenue.
Since its launch three months ago, ODIN has attracted tens of millions of active players across both PC and mobile platforms and has made hundreds of millions of dollars. It has also dominated the Korean MMO market.
However, success in the Korean market does not always translate into international success. The Korean market has its own unique characteristics that may not necessarily resonate with other markets. While the game's ARPG aspect is likely to translate well, the traditional hotkey MMO gameplay may not be as popular as people look for more dynamic combat. There may be a hybrid approach between hotkey and full action combat in the future.
Moreover, combat is only half the battle. Endgame mechanics and reward loops are critical components of a successful MMORPG, and it is difficult to evaluate these aspects from a video description or without personal experience.
It is not uncommon for Asian-based MMOs to launch first in their home markets before being released worldwide. However, players who have experienced this trend, as seen with Blade and Soul or Black Desert, know that these games often come with pay-to-win options, limited raiding, subpar PvP, and a focus on crafting, housing, character creation, and transmogs.
In conclusion, ODIN: Valhalla Rising has enjoyed remarkable success in the Korean MMO market, generating millions of dollars in revenue and attracting millions of active players. However, the game's success may not necessarily translate into other Odin Valhalla Rising Diamonds markets, and it remains to be seen whether it can replicate its success outside of Korea.
